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Frederick G. Stroehmann learned the baking trade as a youth in Germany. At age 16, he immigrated to Wheeling, West Virginia, where he got a job in a small, local bakery. Five years later he married the owner's daughter, and in 1892 took over the family business, producing and selling under the label, "Mothers Made Bread."
From the beginning he took pride in baking bread the old-fashioned Pennsylvania Dutch way with nutritious great flavor. The Stroehmann family of three girls and two boys delivered their fresh baked bread by horse and carriage, and soon the business began to prosper.
In 1918, Frederick built a new bakery in Huntingdon, West Virginia, and with the breakout of World War I, began supplying bread to an Army training camp. The demand soon exceeded the bakery's capacity, and a third bakery in Ashland, Kentucky was purchased. By the end of the war, Stroehmann was a household name.
By 1922, Frederick had sold his three bakeries to Mr. W.B. Ward of United Bakeries. The "Mothers Made" label was changed to "Wonder Bread", and the three bakeries became the Continental Baking Company. Not willing to give up the family heritage, Frederick's two sons purchased the Gramlich Bakery in Williamsport, Pennsylvania in 1924 and renamed it "Stroehmann Brothers Company."
The brothers built a successful business based on their father's principle of providing a quality product at a fair price. In 1927, they produced a radically new product – sliced white bread – and introduced it with strong advertising. Soon Stroehmann was the most popular brand in the marketplace.
To promote Stroehmann's commitment to its old-fashioned baking ideals, the company created the famous "Grampa Stroehmann" character, which appeared on many of its baked goods products. “Grampa” is now the official registered trademark for Stroehmann Brothers Company.
In 1988, Stroehmann Bakeries, Inc. was named "Baker of the Year" by the industry's prestigious Bakery Production and Marketing magazine. The award reflects Stroehmann's remarkable growth in the 1980s to become the largest baker in the Northeast, and the sixth in the entire United States.
Today, Stroehmann is part of the George Weston Bakeries family, the home of all the fresh baked brands America has loved for generations.
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